Coca-Cola has unveiled a new ad campaign they say is designed to be part of the conversation about obesity. First up: an ad that touts their 180 beverages that are no or low calorie, like Dasani water and diet sodas.
If this means Coke plans to focus on these drinks and dedicate their advertising dollars (U.S. and globally) towards promoting water, unsweetened tea and other zero calorie drinks, that could be a helpful step toward reducing obesity and preventing many cases of cancer in the United States. Continue reading →
It’s not often national cancer statistics offer up good news, but a just-released annual report on US cancer incidence and mortality points to some encouraging trends.
According to the Annual Report to the Nation on the Status of Cancer, 1975–2009 (a joint product of The American Cancer Society (ACS), the Centers for Disease Control and Prevention (CDC), the National Cancer Institute (NCI), and the North American Association of Central Cancer Registries (NAACCR)) the nation’s overall cancer death rates continue to decline.
Notably, the mortality rate for all four of the most common (non-skin) cancers in the US — lung, colorectal, breast and prostate — are decreasing. Continue reading →
Listen to Alice discuss the major scientific advances that have transformed our understanding of how everyday choices influence our cancer risk.
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